The Upkeep

Stay up to date and learn The Art of Shaving.

  • Shaving with a Stubble: Tips & Tricks

    Shaving with a Stubble: Tips & Tricks

    Rugged, refined, and always intentional—that’s how real stubble should look. The Art of Shaving delivers the tools every man needs to shape, define, and maintain the perfect shadow. Look sharp....

  • Debunking Common Shaving Myths

    Debunking Common Shaving Myths

    Think you know how to shave? Think again. The Art of Shaving is here to bust common myths and help you achieve a smoother, more comfortable shave—every time.

  • Master the 4 Elements of the Perfect Shave

    Master the 4 Elements of the Perfect Shave

    Transform your daily shave into a luxurious self-care ritual. Discover the four essential steps—Prepare, Lather, Shave, and Moisturize—that deliver a smoother, more refined grooming experience. Master the art with premium...